To develop more impactful strategies, mission-driven organizations must regularly assess their marketing initiatives and learn from their peers. This helps refine marketing practices for greater effectiveness.

This data-driven presentation will cover: 

• Defining what marketing maturity is and how it relates to marketing effectiveness.
• Results from the 2024 Marketing Benchmarks for Mission-Driven Organizations report and how to leverage the trends and insights.
• Quick wins you can start today, what long-term success looks like, and how to implement each efficiently as you start planning for next year

We’ll also give you access to our 2024 Benchmark Reports for Mission-Driven Organizations along with our two new Marketing Benchmark Reports specialized for Nonprofits and Associations. Download your industry’s report to dive deeper into year-over-year marketing metrics. 

Brianna Martin

Director of Brand Marketing

Jarrett Way 

Senior Marketing Manager

For associations:  Mighty Citizen is a CAE Registered Provider. This webinar meets the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential, and when attended live, 1 CAE credit may be applied toward your CAE application or renewal professional development requirements. Every program that we offer that has been approved for CAE credit will clearly identify the number of CAE credits granted for full participation. We will maintain records of your participation in accordance with CAE policies. For more information about the CAE credential or Registered Provider program, please visit www.asaecenter.org/cae.