Template icon Template

Marketing Campaign Strategy Template

If you’re going to effectively promote anything, you first need a plan. This is especially true for limited-time marketing campaigns—e.g., school enrollment pushes, holiday fundraising appeals, temporary services, revamped membership benefits, etc.

The seasoned marketing professionals at Mighty Citizen have crafted a simple, comprehensive template for planning, executing, and evaluating your next marketing campaign. This will serve as the guiding document for everything your organization does to promote itself.

Simply download the Microsoft Word document, fill in the answers, and you’ll be ready to execute your plan with confidence and control.

By the time you complete the Marketing Campaign Template, you should be able to:

  • State clearly the specific, measurable goals of the campaign
  • Define and describe the key elements of the campaign
  • Detail the logistics your campaign will require
  • Build a calendar that contains key milestones