Marketing and Communications Budget Template

Planning for next year’s marketing budget can feel like a shot in the dark—especially if you’re growing your operations and aiming for new goals every year. You might not know what you’re forgetting until it’s right in front of you (and by then, you may not have the resources allocated to be successful).

Our Marketing and Communications Budget Template gives you the confidence to budget for what you need and to think through every aspect of what’s next. Our budget spreadsheet includes line items for all major areas of marketing operations: general marketing, digital marketing, paid media, events, PR, training, and more! We’ve also included space for you to add items to make this budget your own.

Use this template to:

• Create peace of mind when allocating your marketing department’s budget
• Forecast budget needs based on your marketing goals
• Document your approved budget against your actual spent budget